Ismail and I have arrived at the hotel where we are meeting the owner to discuss our app, but he or she hasn’t arrived yet. I am about to suggest to Ismail that maybe we should leave, when a guy who looks like he just rushed out of bed walks up to our table.

“I am so sorry for being late Mr Uthman, I had an unexpected issue I had to deal with,” he says with a thick French accent while adjusting his tie. He is tall, over 6 feet, has black hair, a lean build and doesn’t look older than 26 or 27.

“It’s fine, Mr. Baron,” Ismail answers....