I loved the signing, so many fans from little kids to grandparents. I signed, posed for pictures, and thanked people for over three hours until the store sold out of Bodyglove merchandise.

The dinner with the Bodyglove executives was even better; they loved me as their spokesman, and their sales had nearly doubled since the campaign began. The CEO wanted to lock me into a long-term deal as soon as possible and asked me what it would take. "I don't mind the modeling, and I love the public events, but none of this was something I set out to do," I said. "I love three things in my life; my...